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» » Why You MUST Build An Email List And How To Get Started - Blogging Part 7

Monday, 10 September 2018

Why You MUST Build An Email List And How To Get Started - Blogging Part 7






Here are some of the most important and often overlooked things that new bloggers do not do - your email list is growing now!
I can not tell you how many times I've heard:

I wish I had started making my email list soon.
If you are not creating an email list from Day 1, then you are making a big mistake.




What is an email list?

You are probably on some (or very) email lists. In fact, you are part of my 'Start Blogging' email list where I send you this great blogging information every day.

An email list allows you to collect email addresses of your website visitors so that you can contact them later.

Why would I want to create an email list?

You think that the most important part of blogging is going to your website. Visitors mean more advertising revenue today, right? wrong.

It's important for people to visit your website, it's ten times more important to be able to connect with your visitors in the future.
It's worth ten times more money.

Play for a moment that you are blogging for eight weeks and now you have enough material to keep a great ebook.

Who are you going to sell it?

How would you sell all those people who are going to your blog from the last eight weeks?

How do you get them to come back so that you can tell them about your amazing new ebook?
Unless you have a way to contact them - you can not

Email is the # 1 way to connect with your readers.

I will repeat it because it is very important:

Email is the # 1 way to connect with your readers.

Better than email:

• Send a Tweet
• Posting on Facebook
• Posting on your blog
• Payment Ads where you pay to advertise your product / service

The reason is the king, because everyone reads their email. Compare that Facebook post where someone can get it or not. The last time you did not read the topic of the email at least before it was removed? At least you saw every email you received.
I hope I've convinced you to start collecting email addresses.

Email lists are golden eggs Paste with blogging, and you'll create an email list that has 1,000, 10,000, 100,000 or more names.

Let's say you put your eBook together.
Or are you a food blogger, and you have come to this fantastic new kitchen thermometer that you have to tell everyone (like my favorite thermoreks super-fast instant digital thermometer) Or you've got a great $ 100 product recommendation that you get $ 30 in the affiliate commission You put together a newsletter and sent it to your list and ...

Ca-ching!
Money starts rolling.

You are providing value to your customers by telling something that is going on:

• Resolve their pain

• Give them happiness

In return, you earn money to help them. This is win-win.

When Katie and I ran our Green Building Training Company, we made an email list of customers paying over 100,000. Every time we come up with a new product, we emailed the list to tell them about it. We were helping them learn new things that will improve their career (better jobs, higher income, publicity).
During the launch of new products, we can email our list of product announcements and earn $ 10,000 in 48 hours.

And remember - you do not even have to make products as a collaborator. Some bloggers, such as Pat Flynn on smart passive income, earn more than $ 100,000 in affiliates every month, only by recommending products from other people.

Selecting an Email Service Provider

Email service providers keep your email list for you. For example, when a website visitor wants to sign up for your newsletter to stay in touch. Provider gives you software tools that lets you add newsletter functionality to your website.

Top three email providers for new bloggers

1.MailChimp

2.AWeber

3.ConvertKit

What should you use?

MailChimp

MailChimp is free to begin, and it's free for your first 2,000 customers. that's a deal!

You will advise AWeber for some people. When I first started blogging, I used Eweber as well. So many people said 'Use Eber!'

I have a stupid doubt why - because Eweber has an affiliate program! When you sign up with AWeber, people make affiliate income.

There is no affiliate program in MailChimp. I do not get any payment if you use them.

Remember when I talked about being honest in your product reviews and how does this honesty help you to build a loyal fan base? I have just given you an example. By earning affiliate sales from AWeber, it is more important for me to recommend the best product (MailChimp) for you.

As someone who has used both products, I found it very easy to use mailchamps.

Convert Kit is a product that has a very high price point ($ 79 / month). As I am writing this, I am evaluating the product. As long as you do not start blogging money, you do not need to invest in big and better services.

I've been using MailChimp for more than a year, and I like it. But my fellow bloggers who are blogging for a while (2+ years) are going in the Convert Kit. So I'm going to see what all the promotions are.

Keep it simple and free - go with MailChimp.




How to collect email addresses

If you have ever signed up for a newsletter - why did you do this? To give your email address to the blog visitor, you must come up with a compulsory reason.

The best goal I have heard from professional email marketers is this:

For every 100 website visitors, if you can get two email addresses then you are doing well.

A 2% conversion rate - this is your goal. Nothing more and you are amazing and you are amazing. Nothing is less and the place for improvement.

People to subscribe

You need a mandatory reason for someone to subscribe to your newsletter. Often I have seen that bloggers have such a website:

Subscribe to my newsletter

Ask yourself - what will happen? is not one. Compare this to:

Sign up for my monthly newsletter and I will send you amazing coupons to save your groceries. In addition, if you sign up, I will email you a cookie.

Here's why it works:

The frequency is clear - the newsletter will be sent monthly, so the customer knows that when they can expect to hear from you.

You show the benefits of subscribing - your coupons will save them money. You are helping them solve a problem - everyone wants more money.

You show personality - everyone knows that you can not email a cookie. Instead of a boring company, you feel like a human being, you make a connection with your readers.

your proposal

Come with a proposal to subscribe to the people. It has been proved that if you have a free offer (some of the value) people are more likely to subscribe.

You may have seen too many offers, but here are some ideas:

• Top 10 tips on XYZ
• You have never heard XYZ 5 ways
• How to XYZ in just 10 days
• 49 tips on XYZ

Your proposal is also not required to be unique. You can take a blog post or post that you have already created and can package it again in a free gift.

Here are the offers used on my blog:

• How to save $ 1,000 a week
• The blogging course that shows you how to blog money.

Email Collecting

Here's a great tool I recommend: SumoMe

Benefits of SumoMe:

1.FREE! - You can not free. The original templates are all free. If you want to get a fancy some day you can upgrade to a paid account.

2. Easy - adding to your WordPress blog is easy

3. Connects to your MailChimp account - You have a free email archive tool that connects to your Free MailChimp account. Is not blogging amazing and cheap?

4. Tons of Features - SumoMe comes with 12+ FREE tools to increase your website and collect email addresses. I recommend installing all email archive tools and see what works best.

Do not be mad

While Sumo has all the free tools - some of the tools you add will slow down your website. Only install what you need. I recommend setting up:

•Welcome mat
• List Builder
• Hello Bar (optional)

When I started, I tried all three on my blog. I've since scaled it to a single popup that shows up when someone is leaving my blog. A single popup works well for me based on the results measured over time.




Action items
There was a lot in it! All this boils on:
Creating your email list is very important.

1. Sign up for a free account at MailChimp to store email addresses.
2. Sign up for a free account at SumoMe to collect email addresses.
3. Start collecting email addresses on your blog.


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